The Power of Weather for Business Intelligence

Modern Business Intelligence (BI) platforms empower companies to harness big data and leverage it in a way that is visually insightful. BI provides organizations with knowledge and insights to quickly make and execute better business decisions.

Incorporating weather for BI helps businesses to discover how weather affects their sales, energy, product distribution, organizational performance, and more through analytics. Our OnPoint Weather data products provide hyper-local past (back to the year 2000), present, and forecast weather information.

When integrated with a BI platform such as 1010Data or Qlik, OnPoint Weather equips companies to analyze correlated weather information then proactively strategize, improve future performance, and optimize profits.

OnPoint Weather turns granular data into meaningful BI results that enable companies around the globe and across industries to:

  •               Reduce wasteful spending
  •               Increase ROI
  •               Optimize logistics and supply chains
  •               Fine-tune marketing campaigns
  •               Effectively allocate resources
  •               Time seasonal inventory purchases appropriately
  •               Strategically schedule staff
  •               And much more

BI informed by OnPoint Weather reveals industry- and location-specific trends. Companies can answer questions such as why one location outperforms another, how to properly stock shelves and manage inventory purchases, how to maintain appropriate staff levels, or why sales are higher (or lower) on a particular day.

Imagine how effective your management team could be with access to high-caliber past weather data.

Why OnPoint Weather?

The Weather Source team uses cutting-edge science, engineering, and meteorology expertise to deliver precise weather data. OnPoint Weather is “on point” and contiguous. No other weather data system is as complete or leverages a wealth of inputs such as radars, satellites, airport observation stations, and a suite of analytic models.

OnPoint Weather provides weather data for any location at any point in time—made possible by creating “virtual” weather stations at your points of interest. Our weather data is available instantly via the OnPoint API, offering fast and scalable data retrieval.

Industries currently benefiting from OnPoint Weather include: aerospace, athletics, automotive, banking, chemical, construction, energy, entertainment, finance, healthcare, insurance, manufacturing, media, pharmaceutical, telecommunications, travel, and more. State, local, and federal government agencies as well as academic institutions also use OnPoint Weather.

BI is the Wave of the Future

Business Intelligence—the ability to transform tremendous amounts of raw data into actionable information—is essential for companies to remain competitive.

BI technologies use past, current, and future predictions to identify new opportunities and to implement strategies for long-term growth and stability. By making weather data part of your BI strategy, you will support management in decisions pertaining to operations, strategic goals, benchmarking, performance management, analytical processing, reporting, and so much more.

Craig Stelmach

Craig is Senior Vice President of Business Development at Weather Source. He has more than 19 years of technology industry experience in business development and in-house counsel roles. In his previous position, Craig was CEO & General Counsel for Berkeley Communications, where he was responsible for the development and implementation of a company-wide sales strategy that increased revenue by more than 175%. Prior to that, Craig was the 12th employee at ITA Software, Inc., where he was instrumental in growing the company to the point it was acquired by Google in 2011 for $750M.

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